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We have been impressed with Calm's development, reliability and overall service and look forward to an exciting future working alongside them.
Calm's diverse skills have also meant that we have benefited from their marketing and promotional expertise as well as that of their technological development.
Jo Denwood
Marketing Manager
Teesside Hospice
CLIENT NAME
Babylicious
COMMUNICATION NEEDS
Babylicious is the first range of quality frozen baby food sold in small portions suitable for babies from 4 months to 1 year. A new business in 2001, the owner Sally Preston, took an idea from her kitchen table into 260 stores in the UK and now looks set to launch the brand into the USA.
The company wanted to develop a viral marketing campaign and saw our online Advent Calendar as the perfect vehicle. Babylicious has benefited from brand awareness within a wider untapped audience whilst site statistic and visitor tracking enable us to capture new contact the company can market to with future e-mail campaigns.
PROJECT SUMMARY
Interactive Online Advent Calendar, Viral Marketing Campaign, Email Marketing, Brand Awareness, Campaign Measurement and Analysis, Website Integration, Links Strategy, Secure Hosting and Support.
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